Partnership:

Friends and Igloo

Description:

Warner Bros. Consumer Products partnered with Igloo to celebrate the television series FRIENDS.

The partnership consisted of Warner Bros. Consumer Products collaborating with Igloo to create a themed Igloo Playmate Cooler inspired by the show. This special-edition cooler included the FRIENDS logo and was designed for FRIENDS fans to showcase their favorite show outdoors.

Partnership Opportunity:
Friends/Television
Company:
Warner Bros. Consumer Products
Partner/Category:
Igloo /CPG
Timing:
September 3rd Quarter 2020
Target:
Male
Female
Teens
Adults
Promotional Elements:
Licensed Product
Branded Content
In-Store / Retail
Media Elements:
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2020-10-14
Companies Involved
Warner Bros. Consumer Products
Tuck

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