Description:
Walt Disney Studios partnered with Nature's Own to promote the release of FROZEN 2 in theaters.
The promotion consisted of on-pack promotion for the film, with FROZEN 2 branding and characters being featuring in the packaging for Nature's Own bread products. The FROZEN 2 labelled products were available online and at retail locations nationwide.
In addition to the on-pack and in-store promotion, Nature's Own also promoted FROZEN 2 with a dedicated banner on its official website.
Partnership Opportunity:
FROZEN 2/Theatrical
Company:
Partner/Category:
Nature's Own /CPG
Timing:
November 4th Quarter 2019
Target:
Male
Female
Teens
Adults
Female
Teens
Adults
Promotional Elements:
Branded Content
In-Store / Retail
On Pack
In-Store / Retail
On Pack
Media Elements:
Direct Marketing
Mobile
Online
Signage
Social Media
Mobile
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2019-11-14
Companies Involved
Were you involved in this partnership?
Click this button to tag yourself on this partnership.
I worked on this program
(add to your profile)
Chat
