Partnership:

FUN SIZE and Airheads Candy

Description:

Paramount Pictures teamed up with Airheads for the theatrical release of FUN SIZE. Airheads hosted a sweepstakes offering participants a chance to win a trip to Hollywood and a Paramount Studio Tour. The sweepstakes was promoted online and on-pack in stores. FUN SIZE released in theaters October 26, 2012. http://www.nickutopia.com/2012/09/13/victoria-justice-fun-size-airheads-packaging/

Partnership Opportunity:
FUN SIZE/Theatrical
Company:
Paramount Pictures
Partner/Category:
Airheads Candy /CPG
Timing:
October 4th Quarter 2012
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-22
Companies Involved
Tuck

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