Partnership:

GODZILLA and Fiat

Description:
Fiat and Warner Bros. teamed up to promote the theatrical release of GODZILLA. The partnership was headlined by a TV spot featuring the title character himself, terrorizing a city and trying to make lunch out of Fiat's flagship vehicle, the 500.
Partnership Opportunity:
GODZILLA/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Fiat /Automotive
Timing:
May 2nd Quarter 2014
Target:
Male
Tweens
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-07-27
Companies Involved
Tuck

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