Partnership:

Good Witch and Ford

Description:

Hallmark Channel and Ford partnered to celebrate the third season of GOOD WITCH with the "Good Days Magical Giveaway." The sweepstakes, which included an additional charitable tie-in with Warriors In Pink, included two entry periods and two different prizes, and ran from 9/9 - 10/9/16 for the second prize giveaway, and 9/9 - 11/13/16 for the grand prize. The grand prize included a 2017 Ford Fusion. The second prize included a prize trip package for two to Ontario, Canada which consisted of round trip air fare, three (3) nights hotel accommodations, ground transportation between the airport and hotel, and hotel to the set of GOOD WITCH, and $500 cash. Contestants entered via online entry form.

Partnership Opportunity:
Good Witch/Television
Company:
Hallmark Media
Partner/Category:
Ford /Automotive
Timing:
3rd Quarter 2016
Target:
Female
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Contest / Sweepstakes
Media Elements:
Micro site
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2016-10-31
Companies Involved
Tuck

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