Partnership:

The CW and Honda

Description:
To promote its primetime lineup, The CW has teamed up with Honda for the "Fit is Go CW Sweepstakes." Each night this week, a participating CW show (GOSSIP GIRL, 90210, AMERICA’S NEXT TOP MODEL, SMALLVILLE, and EVERYBODY HATES CHRIS) will feature a Honda Fit during the episode, and fans must correctly identify the color of the vehicle for a chance to win a 2009 Honda Fit. Promotion website can be found at www.CWtv.com/Hondafit. Promotion runs from 9/29/08/-10/4/08.
Partnership Opportunity:
/Television
Company:
The CW
Partner/Category:
Honda /Automotive
Timing:
October 4th Quarter 2008
Target:
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2008-09-30
Companies Involved
The CW
Tuck

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