Partnership:

HARD SUMMER 2014 and 7UP

Description:
Insomniac together with 7UP partnered to promote the music festival HARD SUMMER 2014 with a sweepstakes giving fans a chance to win two tickets to the music festival. Fans had to retweet the tweet that announced the sweepstakes, announce a friend who they wanted to bring to the music festival, and include the hashtags #7x7UP and #HardSummer2014. The promotion ran from June 23rd to June 30th, 2014.
Partnership Opportunity:
HARD SUMMER 2014/Tech
Partner/Category:
7UP /Beverages
Timing:
June 2nd Quarter 2014
Target:
Male
Female
Adults 25-34
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2019-04-26
Companies Involved
Tuck

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