Partnership:

HOT WHEELS and HONDA, Kroger

Description:

Mattel’s HOT WHEELS and Honda joined forces in the “Your Turn To Get Behind The Wheel” sweepstakes. One special winner got to hit the road with a brand new 2015 Honda HR-V LX. To enter contestants simply entering their date of birth on the Hot Wheels website under the “Hot Wheels Honda Kroger Sweepstakes” tab.

Partnership Opportunity:
HOT WHEELS/Toys
Partner/Category:
HONDA, Kroger /Automotive
Timing:
August 2015
Target:
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-09-01
Companies Involved
Tuck

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