Partnership:

HOTEL TRANSYLVANIA and Airheads Candy

Description:

Sony Pictures Entertainment partnered with Airheads for the theatrical release of HOTEL TRANSYLVANIA. Airheads sold candies with HOTEL TRANSYLVANIA characters on the packaging to coincide with the release of the film. HOTEL TRANSYLVANIA released in theaters September 28, 2012.

Partnership Opportunity:
HOTEL TRANSYLVANIA/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Airheads Candy /CPG
Timing:
September 3rd Quarter 2012
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-11-21
Companies Involved
Sony Pictures Entertainment
Tuck

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