Partnership:

HOTEL TRANSYLVANIA and Brookfield Properties

Description:

Sony Pictures Entertainment teamed up with Brookfield Properties for the theatrical release of HOTEL TRANSYLVANIA. Brookfield Properties mall`s Facebook page hosted a sweepstakes for a chance to win a Sony Brava TV and Sony Blu-ray player, a Sony Cyber-shot camera and other prizes. By visiting one of 12 participating Brookfield Properties malls on September 22, 2012, participants could engage in green screen photo activations and receive a branded HOTEL TRANSYLVANIA photo. Participants could download images and purchase other branded souvenirs. HOTEL TRANSYLVANIA released in theaters September 28, 2012

Partnership Opportunity:
HOTEL TRANSYLVANIA/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Brookfield Properties /Retail
Timing:
September 3rd Quarter 2012
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-11-20
Companies Involved
Sony Pictures Entertainment
Tuck

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