Sony Pictures Entertainment partnered with Langers Juice for the theatrical release of HOTEL TRANSYLVANIA. Langers Juice held a giveaway where consumers had to purchase any 2 bottles of Langers Juice, totaling $15.99, and submit a mail-in form. Consumers would then receive a free HOTEL TRANSYLVANIA t-shirt. The promotion ran while supplies lasted. HOTEL TRANSYLVANIA released in theaters, September 28, 2012.