Description:
Universal Pictures and Kellogg''s teamed up to promote THE GRINCH WHO STOLE CHRISTMAS through Eggo waffles. Promotion began November 2000. Participants were enticed to purchase Eggo waffles with four fun GRINCH characters on them.
Partnership Opportunity:
HOW THE GRINCH STOLE CHRISTMAS/Theatrical
Company:
Partner/Category:
Kellogg's /CPG
Timing:
November 4th Quarter 2000
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2004-03-04
Companies Involved
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