Partnership:

HOW TO BE SINGLE and Ciroc

Description:

Warner Bros and CÎROC Vodka partnered to promote the film HOW TO BE SINGLE. If consumers purchased a bottle of CÎROC Vodka, they would receive a ticket to see the new movie as well as a digital download of the movie soundtrack.

Partnership Opportunity:
HOW TO BE SINGLE/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Ciroc /Beverages
Timing:
1st Quarter 2016
Target:
Female
Adults 18-24
Adults 25-34
Adults 35-44
Promotional Elements:
POP Display / End Cap / Shelf-Talker
Premiums / Giveaways
Contest / Sweepstakes
Media Elements:
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2016-02-16
Companies Involved
Tuck

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