Partnership:

HyperX and Crown Channel on Twitch

Description:

HyperX and Crown Channel on Twitch partnered for a special giveaway during "ArkWeek".

In celebration of the release of the highly anticipated MMO action role-playing game, LOST ARK by Amazon Games and SmileGate Entertainment, Amazon Games and Crown Channel partnered up for Ark Week, a live event extravaganza! During this week, viewers could tune in to Crown’s Twitch Channel for live entertainment featuring popular Crown Channel shows, which included insights into the game, giveaways, Twitch drops, special guests, an epic virtual Twitch concert event with Grammy-nominated group, Run the Jewels, and more.

A HyperX prize pack, which included a special headset, keyboard, mouse and mousepad, microphone, and a pair of gamer glasses, was given to the top team of Ark Week. Viewers of Crown’s Livestream could enter ‘!hyperx’ in the chat to win themselves a special gamer headset!

Check out the announcement on Crown Channel on Twich! 

Partnership Opportunity:
HyperX/Gaming & Esports
Company:
HyperX
Partner/Category:
Crown Channel on Twitch /Streaming
Timing:
February 1st Quarter 2022
Target:
Male
Female
Adults 18-24
Adults 25-34
Adults 35-44
Adults
Promotional Elements:
Branded Content
Contest / Sweepstakes
Event / Activation / Experiential
Premiums / Giveaways
Product Bundle
Media Elements:
In-Game / In-App Integration
Social Media

Website and Social Media

Created On:
2022-02-23
Last Modified on:
2022-02-24
Companies Involved
HyperX
HyperX
Tuck

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