Partnership:

iHeartMedia and LiveXLive

Description:

Premiere Networks and iHeartMedia partnered with global livestreaming platform LiveXLive on a promotion celebrating the release of Florida Georgia Line's latest album.

The partnership consisted of iHeartMedia collaborating with LiveXLive to exclusively stream the album release party for Florida Georgia Live. The iHeartCountry Album Release Party with Florida Georgia Line was streamed only on LiveXLive on Friday, February 19.

This virtual event was hosted by iHeartMedia on LiveXLive and featured a performance and exclusive interviews.

Partnership Opportunity:
iHeartMedia/Music
Company:
Premiere Networks
Partner/Category:
LiveXLive /Streaming
Timing:
February 1st Quarter 2021
Target:
Male
Female
Tweens
Teens
Adults
Promotional Elements:
Branded Content
Media Elements:
Mobile
Online
Social Media
Influencers / Brand Ambassadors
Created On:
2021-02-19
Last Modified on:
2021-02-19
Companies Involved
Tuck

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