Partnership:

It’s a Wonderful Lifetime and Oreo

Description:

A+E Networks partnered with Mondelēz International's Oreo to promote IT'S A WONDERFUL LIFETIME holiday movies on the Lifetime Network.

The partnership celebrated the holiday films airing on Lifetime along with the OREO Music Box sold on Amazon. 

It was promoted with TV Spot shared across Lifetime's various social media channels.

Partnership Opportunity:
It’s a Wonderful Lifetime/Television
Company:
A+E NETWORKS
Partner/Category:
Oreo /CPG
Timing:
November 4th Quarter 2018
Target:
Male
Female
Family
Adults
Promotional Elements:
Branded Content
Media Elements:
Mobile
Online
Social Media
TV Spot
Created On:
2020-11-30
Last Modified on:
2019-04-10
Companies Involved
A+E NETWORKS
Tuck

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