Partnership:

Jel Sert (Wyler’s Light) and Keurig Dr. Pepper Sunkist

Description:

Jel Sert and Keurig Dr. Pepper teamed up to create licensed packs of Sunkist-inspired Drink Mixes & Freezer Novelties.

For drink mixes, they sold two types: Liquid Water Enhancements and Singles to Go packets. Liquid Water Enhancements, drops that you add to water to flavor it, came in the Sunkist Tangerine Passion Fruit and Sunkist Blueberry Lemonade flavors. The Singles to Go packets came in Sunkist Vitamin C – Orange Peach Mango, Sunkist Vitamin C – Tangerine Lemonade, Variety Packs (20 or 40 packets), Sunkist Soda – Peach, Sunkist Soda – Grape, Sunkist Soda – Red Punch, Sunkist Soda – Pineapple, Sunkist Soda – Lemon Lime, and Sunkist Soda – Strawberry.

For freezer novelties, Jel Sert sold Sunkist Smoothie Bars in a 10-count box with a variety of flavors that included Piña Colada, Berry, Strawberry Banana, and Mango.

Partnership Opportunity:
Jel Sert (Wyler’s Light)/CPG
Company:
The Jel Sert Company
Partner/Category:
Keurig Dr. Pepper Sunkist /Beverages
Timing:
Ongoing
Target:
Male
Female
Family
Adults
Promotional Elements:
In-Store / Retail
Licensed Product
On Pack
Media Elements:
Online
Created On:
2022-04-04
Last Modified on:
2022-04-18
Companies Involved
Kyle H
Kyle H Sr. Director of Marketing WK Kellogg Co
Ken W
Ken W President The Jel Sert Company
Andris P
Andris P Research Assistant The Tatnuck Group
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat Marketing Partnerships Chat Marketing Partnerships Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.