Partnership:

Jel Sert (Wyler’s Light) and Margaritaville

Description:

Jel Sert and Margaritaville teamed up to create licensed packs of Margaritaville-inspired Drink Mixes.

Jel Sert sold drink mixes that featured the flavors of Margaritaville. They sold three flavors of zero sugar “Singles to Go” packets: Margarita, Piña Colada, and Strawberry Daiquiri. Sold in 6-ct boxes, each flavor contained zero sugar or caffeine, was non-alcoholic, and was only 5 calories. box. To make one of these drinks, all you had to do was add the powder of one packet to 16.9 fl. Oz. of water and shake it up to enjoy the delicious taste of paradise!

Partnership Opportunity:
Jel Sert (Wyler’s Light)/CPG
Company:
The Jel Sert Company
Partner/Category:
Margaritaville /Beverages
Timing:
Ongoing
Target:
Male
Female
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
In-Store / Retail
Licensed Product
Media Elements:
Online
Created On:
2022-04-05
Last Modified on:
2022-04-19
Companies Involved
Kyle H
Kyle H Sr. Director of Marketing The Jel Sert Company
Ken W
Ken W President The Jel Sert Company
Nancy S
Nancy S Vice President of Licensing The Jel Sert Company
Tuck

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