Description:
Energizer has teamed up with DreamWorks Animation to promote JURASSIC WORLD: CHAOS THEORY with a free toy with purchase. Parents who buy any Energizer product and submit their receipt barcode online will receive a free Mattel dinosaur toy in the mail. JURASSIC WORLD: CHAOS THEORY activity sheets were also available on the partnership microsite.
Partnership Opportunity:
Company:
Partner/Category:
Energizer /Household
Timing:
September 3rd Quarter 2024
Target:
Male
Female
Family
Adults 35-44
Adults 25-34
Adults 18-24
Tweens
Kids (6-11)
Female
Family
Adults 35-44
Adults 25-34
Adults 18-24
Tweens
Kids (6-11)
Promotional Elements:
Discount / Special Offer / Promo Code
In-Store / Retail
On Pack
Premiums / Giveaways
In-Store / Retail
On Pack
Premiums / Giveaways
Media Elements:
Email
Micro site
Online
Product Giveaways
Social Media
Micro site
Online
Product Giveaways
Social Media
Created On:
2024-10-10
Last Modified on:
2024-10-10
Companies Involved
David B
SVP, Global Brand Partnerships and Marketing
DreamWorks Animation 
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