Partnership:

Kellogg’s Cold Cereals and Pinkfong

Description:

Kellogg's partnered with Pinkfong to release a limited-edition Baby Shark cereal. 

The limited-edition cereal inspired by Pinkfong's viral kids' song, Baby Shark, was released just in time for Shark Week. The Baby Shark cereal included berry-flavored loops and marshmallow. 

Kellogg's Baby Shark cereal was available at Sam's Club and Walmart.

Partnership Opportunity:
Kellogg’s Cold Cereals/CPG
Company:
WK Kellogg Co
Partner/Category:
Pinkfong /Music
Timing:
July 3rd Quarter 2019
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
On Pack
Other
Media Elements:
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2019-07-31
Companies Involved
Tuck

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