Partnership:

KFC HITMAKER and KFC

Description:
KFC and BET teamed up in launching a pride 360 theme song contest during June for Black Music Month wherein aspiring artists and musicians get a chance to win a recording op worth $5,000 and an appearance on BET''s ""Rap City."" Artists may uploaded their audio submissions (and artist/musician photo) at kfc.com/pride360. Six finalists were selected on July 13 and online voting will begin July 20. Between July 20 and August 10, visitors to kfc.com had the opportunity to vote for their favorite version of the Pride 360 theme song, and the winner was named the ""KFC HITMAKER."" One online voter was randomly selected to win 360 $1 KFC gift checks.
Partnership Opportunity:
KFC HITMAKER/Television
Company:
BET Networks
Partner/Category:
KFC /Dining
Timing:
June 2nd Quarter 2007
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-06-11
Companies Involved
BET Networks
Tuck

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