Partnership:

KUNG FU PANDA and ConAgra Foods

Description:

DreamWorks and ConAgra Foods teamed up to promote the theatrical release of KUNG FU PANDA. ConAgra Foods offered a free bop bag featuring KUNG FU PANDA by mail by sending in UPC's from specially marked Kids Cuisine. ConAgra foods also offered up to ten dollars off KUNG FU PANDA themed toys on specially marked packages of Crunch 'n Munch and Orville Redenbacher's Popcorn. The offer was while supplies lasted.

Partnership Opportunity:
KUNG FU PANDA/Home Entertainment
Company:
DreamWorks Animation
Partner/Category:
ConAgra Foods /CPG
Timing:
November 4th Quarter 2008
Target:
Family
Promotional Elements:
Insert (FSI)
On Pack
Media Elements:
Print Advertising
Created On:
2020-11-30
Last Modified on:
2016-01-30
Companies Involved
Tuck

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