Partnership:

League of Legends and Nike

Description:

Riot Games partnered with Nike on a promotion celebrating LEAGUE OF LEGENDS.

Nike collaborated with LEAGUE OF LEGENDS Pro League to create and launch Nike x LPL team uniforms. The uniforms were co-branded with designs customized to the specific gaming communities. 

The Nike LEAGUE OF LEGENDS collaboration was available in October 2020.

Partnership Opportunity:
League of Legends/Gaming & Esports
Company:
Riot Games
Partner/Category:
Nike /Fashion
Timing:
July 3rd Quarter 2020
Target:
Male
Female
Tweens
Teens
Adults
Promotional Elements:
Branded Content
Collectible
Media Elements:
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2020-07-29
Companies Involved
Tuck

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