White Castle teamed up with Lionsgate to offer limied-edition retail and restaurant packaging that features fan-favorite BORDERLANDS characters. The designed could be found on six-count packs of White Castle in grocery stores across the US as well as on the Crave Clutch and large soft drink cups in White Castle restaurants.

The movie-themed packaging includes unique QR codes that will allow anyone with a smartphone to enjoy seven different augmented reality (AR) experiences that bring Claptrap, a robot with attitude to spare, from planet Pandora featured in Borderlands right here to Earth. The packaging and AR options promise to bring fans of both White Castle and Borderlands an unforgettable experience.

This is White Castle's largest-ever partnership for a film release.