Partnership:

Little Brushes and Disney Channel

Description:

Pinot’s Palette has teamed up with Disney Channel’s Emmy Award-nominated series “Big City Greens” as part of their Little Brushes sub-brand, an innovative art outlet for kids and teens defined by the activities, guest interactions, and educational values that connect children to art in an entertaining environment.  The program blends the joy of painting with cartoons, sports, movies, games, comics, and custom crafts and aims to take virtual, live-streaming classes by storm, sharing the values of art and fun with families across the nation.


Disney Channel’s “Big City Greens” follows the offbeat adventures of 10-year-old Cricket Green, a mischievous and optimistic country boy who moves to the big city with his wildly out of place family – older sister Tilly, father Bill and Gramma Alice.  Created and executive produced by brothers Chris and Shane Houghton (“Harvey Beaks”), the series stars Chris Houghton as Cricket Green, Artemis Pebdani (“Scandal”) as sweet Gramma Alice, Marieve Herington (“How I Met Your Mother”) as quirky older sister Tilly Green, Bob Joles (“Puss in Boots”) as hard-working father Bill Green and Zeno Robinson (“Pokémon”) as Remy, Cricket and Tilly’s friend.


Possibly the most comprehensive virtual painting experience ever designed, this engaging and practical set of customizable activities offers the value of learning through play.

Partnership Opportunity:
Little Brushes/Home Entertainment
Company:
Pinot’s Palette
Partner/Category:
Disney Channel /Television
Timing:
November 4th Quarter 2020
Target:
Preschool
Kids (6-11)
Tweens
Teens
Family
Promotional Elements:
Branded Content
Media Elements:
Direct Marketing
Online
Product Placement
Social Media

Website and Social Media

Created On:
2020-12-08
Last Modified on:
2021-02-24
Companies Involved
Disney Channel
Denise H
Denise H VP of Marketing Company Pending
Tuck

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