Partnership:

LUZIA and Gelson's Markets

Description:
Cirque du Soleil and Gelson’s Markets teamed up to promote the show LUZIA. As a part of Gelson’s Cultural Spotlight, Gelson’s customers were eligible to receive 20% off tickets using a special promo code. The partnership included social media presence, email blasts to customers, inclusion in circulars and postcard mailings as well as in-store signage and an enter-to-win opportunity. The promotion began in late August 2017 and ran through December 2017.
Partnership Opportunity:
LUZIA/Tech
Partner/Category:
Gelson's Markets /Retail
Timing:
September 3rd Quarter 2017
Target:
Male
Female
Family
Promotional Elements:
Branded Content
Discount / Special Offer / Promo Code
Contest / Sweepstakes
Media Elements:
Email
Micro site
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2017-10-25
Companies Involved
The Modern Muse Company
Tuck

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