Partnership:

Macy’s Flower Show and Sinclair Oil

Description:

Macy's collaborated with Sinclair Oil to present the 2021 MACY'S FLOWER SHOW.

The partnership consisted of Macy's working with Sinclair to integrate Sinclair Oil into the 2021 MACY'S FLOWER SHOW.

Sinclair Oil’s gleaming green DINO towered over a colorful bed of flowers, adorned with beautiful golden butterflies. Adults and children alike were delighted by this affable Apatosaurus who is always ready for a photo op. DINO is always there to lift spirits and inspire joy and it was imperative that the garden reflected the spirit of the Sinclair brand.


Partnership Opportunity:
Macy’s Flower Show/Attractions
Company:
Macy’s Branded Entertainment Group
Partner/Category:
Sinclair Oil /Travel
Timing:
May 2nd Quarter 2021
Target:
Male
Female
Teens
Family
Adults
Promotional Elements:
Branded Content
Event / Activation / Experiential
Media Elements:
Mobile
Online
Product Placement
Social Media
Created On:
2021-05-10
Last Modified on:
2021-05-21
Companies Involved
Macy’s Branded Entertainment Group
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.