Partnership:

MADAGASCAR and Betty Crocker

Description:
DreamWorks and Betty Crocker partnered to promote the May 27, 2005 release of MADAGASCAR. The promotion consisted of MADAGASCAR-themed Betty Crocker packages. Consumers were given the opportunity to receive free MADAGASCAR trading cards with the purchase of Betty Crocker products. The offer was available while supplies lasted.
Partnership Opportunity:
MADAGASCAR/Theatrical
Company:
DreamWorks Animation
Partner/Category:
Betty Crocker /CPG
Timing:
May 2nd Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2005-06-13
Companies Involved
Tuck

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