Partnership:

MASS EFFECT: ANDROMEDA and Totino's

Description:

Totino's and Electronic Arts teamed up for a promotion inspired by the release of MASS EFFECT: ANDROMEDA. Fans of the franchise could find participating Totino's products in store with a special promo-code which could be used to unlock custom in-game content.



Additionally, by entering an email address on a specially designed microsite, entrants were able to participate in a sweepstakes that gave them a chance to win prize packs including an Xbox One gaming console, MASS EFFECT collectible items and more.

Partnership Opportunity:
MASS EFFECT: ANDROMEDA/Gaming & Esports
Company:
Electronic Arts (EA)
Partner/Category:
Totino's /CPG
Timing:
May 2nd Quarter 2017
Target:
Male
Adults 18-24
Adults 25-34
Adults
Promotional Elements:
Premiums / Giveaways
On Pack
Discount / Special Offer / Promo Code
Contest / Sweepstakes
Media Elements:
Micro site
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2018-10-17
Companies Involved
Electronic Arts (EA)
Electronic Arts (EA)
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat Marketing Partnerships Chat Marketing Partnerships Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.