Partnership:

MATTEL MEDIA and Hershey

Description:
Holiday rebate tie-in urging kids to visit the upgraded Barbie gaming Website. Specially marked bags will feature coupons good for discounts on Hot Wheels toys, Barbie Super Sports, Hot Wheels Crash, & others. Supported by FSI, TV, & Website.
Partnership Opportunity:
MATTEL MEDIA/Toys
Company:
Mattel
Partner/Category:
Hershey /CPG
Timing:
4th Quarter 1999
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2021-01-20
Companies Involved
Tuck

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