Partnership:

MAX and Auntie Ann's

Description:

Warner Bros. Entertainment and Auntie Anne’s Pretzels have partnered for the “Auntie Anne’s MAX sweepstakes.”  This sweepstakes started on June 11, 2015 and lasted until June 25, 2015.  To enter the sweepstakes entrants simply had to log onto Facebook and share and comment on at least 1 of the 3 Auntie Anne’s/MAX Facebook posts during the promotion period. Auntie Anne’s then selected one grand prize winner and 3 secondary prize winners in a random drawing of all eligible entries received. The grand prize was 4 Hollywood Movie Money gift certificates, a Max “Mini-One Sheet,” a HarperCollins MAX book, a MAX t-shirt, and a MAX doggie bag dispenser.  The 3 secondary prizes awarded each included 2 Hollywood Movie Money gift certificates, 1 MAX “Mini-One Sheet”, 1 HarperCollins MAX book, and 1 MAX doggie bag dispenser. 

Partnership Opportunity:
MAX/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Auntie Ann's /Dining
Timing:
June 2nd Quarter 2015
Target:
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-07-24
Companies Involved
Tuck

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