Partnership:

Minecraft and Kellogg's

Description:

MINECRAFT partnered with Kellogg's to build your MINECRAFT world with Kellogg's products. The collaboration included receiving Minecoins and joining the in-game build challenge for a chance to inspire the building of a playground in real life.  

Minecoins:

  • BUY any participating Kellogg's product between 3/28/22 - 7/21/22.
  • TAKE A PIC of your receipt(s) with qualifying purchase(s) within 30 days of purchase, no later than 8/20/22.
  • GET a code for 350 Minecraft Minecoins. 


Build for Better:

  • Send a pic of your Minecraft playground between 3/28/22 - 7/21/22. It could inspire a real playground. 
Partnership Opportunity:
Minecraft/Gaming & Esports
Company:
WK Kellogg Co
Partner/Category:
Kellogg's /CPG
Timing:
July 2022
Target:
Male
Female
Family
Adults
Promotional Elements:
Discount / Special Offer / Promo Code
In-Store / Retail
On Pack
Premiums / Giveaways
Media Elements:
Micro site
Online
Social Media
Created On:
2022-07-11
Last Modified on:
2022-07-11
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