Partnership:

Minions: The Rise of Gru and Brach's Confections

Description:

Universal Pictures teamed with Brach's Confections to release Minions candy corn inspired by the 2022 "Minions" movie. 

The Brach's Minions Bello Halloween Candy Corn is a bite-sized candy that comes in flavors banana, blue raspberry and vanilla. The candy is shaped like an original candy corn, but is striped with the colors yellow, blue and white to match the Minion theme. 

The themed candy corn is available at major retailers and sells for about $2 USD per bag. 

Partnership Opportunity:
Minions: The Rise of Gru/Theatrical
Company:
Universal Pictures
Partner/Category:
Brach's Confections /CPG
Timing:
September 3rd Quarter 2021
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Licensed Product
In-Store / Retail
On Pack
Media Elements:
Online
Created On:
2021-09-14
Last Modified on:
2021-09-15
Companies Involved
Tuck

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