Description:
20th Century Fox Consumer Products and The National Association of Realtors partnered for a series of integrated TV spots. Actor Ty Burell, who plays Phil Dunphy, a realtor on the hit show MODERN FAMILY, was featured in the TV spots sharing various "Phil's-osophies" about the benefits of having a realtor.
Partnership Opportunity:
MODERN FAMILY/Television
Partner/Category:
The National Association of Realtors /Real Estate
Timing:
August 3rd Quarter 2016
Target:
Male
Female
Adults
Female
Adults
Promotional Elements:
Branded Content
Media Elements:
Online
Social Media
TV Spot
Influencers / Brand Ambassadors
Social Media
TV Spot
Influencers / Brand Ambassadors
Created On:
2020-11-30
Last Modified on:
2018-10-01
Companies Involved
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