To promote the newly reimagined MTV MOVIE & TV AWARDS, MTV and Toyota partnered for an after party that recreated interactive fairytale scenes from the Toyota C-HR campaign – including an aerial-dancing Rapunzel, a glowing ball-gown-clad Cinderella in a kaleidoscope dome and a Gingerbread-Man-inspired car chase through a moving grid of urban skyscapes and light beams amidst a star-studded gathering of winners, nominees, presenters, performers and merrymakers at the Shrine Expo. Guests wore mischievous masquerade masks and journeyed through living art installations-turned-photo booths.