Description:
MTV and Verizon Wireless teamed up to promote the MTV VIDEO MUSIC AWARDS through a name that song contest. Contestants were encouraged to go to verizonwireless.com/songid to identify a Natasha Bedingfield song from her new CD. The 50,000 person to identify the song correctly won two tickets to the 2008 MTV VIDEO MUSIC AWARDS. The contest ended May 31, 2008.
Partnership Opportunity:
MTV VIDEO MUSIC AWARDS/Live Entertainment
Company:
MTV
Partner/Category:
Verizon Wireless /Communications
Timing:
May 2nd Quarter 2008
Target:
Teens
Adults
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-10-01
Companies Involved
MTV
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