Partnership:

MULAN and Colourpop

Description:

Walt Disney Studios collaborated with Colourpop to celebrate the release of MULAN.

The partnership consisted of a collection of branded makeup products inspired by the film. The MULAN | Colourpop collection included an array of items such as lipstick, pressed powder blushes and more. The entire collection was available online at Colourpop's website as well as in select stores.

Partnership Opportunity:
MULAN/Streaming
Company:
The Walt Disney Studios
Partner/Category:
Colourpop /Health & Beauty
Timing:
September 3rd Quarter 2020
Target:
Male
Female
Tweens
Teens
Adults
Promotional Elements:
Licensed Product
Branded Content
Collectible
Media Elements:
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2020-09-08
Companies Involved
Formerly ConAgra Foods
Tuck

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