Partnership:

NASCAR and Arby's

Description:
Arby''s and NASCAR teamed up to support Arby''s sponsored Matt Kenseth''s No. 17 Ford Fusion by offering free curly fries to customers every Monday after Kenseth wins a race. Customers with a printed copy of official race results cashed in on ""Matt''s Monday"" to receive their free order. Arby''s also appeared as the primary sponsor on Kenseth''s Nextel Cup Ford Fusion in the Spring 2007 race.
Partnership Opportunity:
NASCAR/Sports
Company:
NASCAR
Partner/Category:
Arby's /Dining
Timing:
February 1st Quarter 2007
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-03-05
Companies Involved
NASCAR
Tuck

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