Partnership:

NATIONAL GEOGRAPHIC KIDS and Ovation Brands

Description:

OVATION BRANDS' portfolio of restaurants teamed up with NATIONAL GEOGRAPHIC KIDS to take kids on imagination-based adventures to explore the world we live in. The family-friendly promotion happened every Thursday night, January 14th through February 25th at all participating Ryan's®, HomeTown® Buffet, Old Country Buffet® and Country Buffet® locations.

WEEKLY ACTIVITIES

Each week featured a fun, education-based activity:

January 14 "Lions And Tigers And Bears, Oh My!" invited kids to explore how different animals sound in a series of fun games and guides them through discovering what those sounds mean and why they're important for life in the animal world.

January 21 "Foods From Around The World" invited kids to explore foods from around the world, their origin and even sample delicious featured favorites.

January 28 "Photo Safari" allows kids and families to explore the wild and use their imagination to transport them on a safari adventure.

February 4 "A Trip To The Amazon" explored how light and shadows can change the way the world is experienced and seen by others – using the Amazon rainforest as an example.

February 11 "Baby It's Cold Outside" explores what happens to water when it freezes, the cold and snow.

February 18 "World Explorer" invited kids to learn about the importance of maps, the role they play in exploration and even create their own.

February 25 National Geographic Kids Activity sheet and DVD Sweepstakes Giveaway!

SWEEPSTAKES

Courtesy of VISITFLORIDA.COM: the prize was a trip for a family of four to West Palm Beach, Florida for the National Geographic Kids Animal Almanac promotion, and included round-trip air transportation, hotel accommodations at Hilton West Palm Beach, admission for four to Lion Country Safari, and more!

OVATION BRANDS' portfolio of restaurants teamed up with NATIONAL GEOGRAPHIC KIDS to take kids on imagination-based adventures to explore the world we live in. The family-friendly promotion happened every Thursday night, January 14th through February 25th at all participating Ryan's®, HomeTown® Buffet, Old Country Buffet® and Country Buffet® locations.

 

Partnership Opportunity:
NATIONAL GEOGRAPHIC KIDS/Television
Partner/Category:
Ovation Brands /Dining
Timing:
January 1st Quarter 2016
Target:
Preschool
Kids (6-11)
Family
Promotional Elements:
Event / Activation / Experiential
Contest / Sweepstakes
Media Elements:
Online
Signage
Created On:
2020-11-30
Last Modified on:
2016-06-17
Companies Involved
EMG (Entertainment Marketing Group)
Rockelle H
Rockelle H President, CEO Rock Inked, Inc.
Brigette Y
Brigette Y CEO The Modern Muse Company
Tuck

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