Partnership:

NFL and DANNON COMPANY

Description:

NFL and DANNON COMPANY partnered for the “Sack Hunger” Sweepstakes in support of the 2015 NFL season. To participate, contestants entered on helpsackhunger.com. One grand prize winner received a three night stay in San Francisco to attend Super Bowl 50, roundtrip airfare for two, $800 towards meals, and an $800 pre-paid card. In addition, 60 winners received a $100 NFLShop.com gift cards, and 300 winners received 300 $25 NFLShop.com gift cards; winners were selected on a weekly basis.

 

Partnership Opportunity:
NFL/Sports
Company:
NFL
Partner/Category:
DANNON COMPANY /CPG
Timing:
2015
Target:
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Contest / Sweepstakes
Media Elements:
Direct Marketing
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2015-10-29
Companies Involved
NFL
Tuck

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