Partnership:

NFL and Skillz

Description:

The NFL partnered with mobile game developer Skillz on an exciting promotion that created a contest inviting fans to build an NFL mobile game.

The NFL collaborated with Skillz to create a contest which challenged participants to use Skillz esports gaming platform to create an NFL mobile game. To enter, developers who wished to participate could email [email protected] for more info. The winner of the contest received marketing support from both Skillz and the NFL.

This partnership was also a multi-year commitment from the NFL to collaborate and promote Skillz.

Partnership Opportunity:
NFL/Sports
Partner/Category:
Skillz /Gaming & Esports
Timing:
February 1st Quarter 2021
Target:
Male
Female
Teens
Adults
Promotional Elements:
Advergame
Branded Content
Contest / Sweepstakes
Media Elements:
Mobile
Online
Other
Created On:
2021-02-08
Last Modified on:
2021-02-08
Companies Involved
Tuck

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