Partnership:

NINTENDO GAME BOY and General Mills

Description:

Nintendo and General Mills partnered to promote the NINTENDO GAME BOY Advance systems. Consumers had a chance to win 1 of 2000 Game Boy Advance systems instantly by folding over Go-Gurt packages and decoding the message. In addition to the instant win promotion, consumers had a chance to play fun activities at Nintendo.com/Gogurt. The instant win game ended May 31, 2006.

Partnership Opportunity:
NINTENDO GAME BOY/Television
Company:
Nintendo of America
Partner/Category:
General Mills /CPG
Timing:
December 4th Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-08-28
Companies Involved
Nintendo of America
Tuck

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