Partnership:

The CW and Sunkist Growers

Description:
The CW Television Network and Sunkist teamed up to promote the television show ONE TREE HILL. Contest ran 11/28/06-1/7/07. Consumers entered by submitting a video online or by mail, describing why a ONE TREE HILL episode should be shot in their town. Judges selected winning video and cast/crew shot an episode in winner's town. Winner received a walk-on role in episode, limo transfers to/from the set, make-up/hair stylist services on set, and lunch with the cast and crew on set. Total approximate retail value of Grand Prize: $1,000.00.
Partnership Opportunity:
/Television
Company:
The CW
Partner/Category:
Sunkist Growers /CPG
Timing:
November 4th Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-01-12
Companies Involved
The CW
Tuck

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