Partnership:

Operation Warm and FedEx

Description:

FedEx and Operation Warm have partnered for 11 years to provide the gift of warmth, confidence and hope to children in need.  FedEx generously provides financial support to ship coats, funding for brand new coats, and employee volunteers to gift coats in-person to children across the U.S. and Canada. 

2019 Partnership Impact: 

  • Financial support for 159,000 coats shipped 
  • 7,500 coats delivered in-person by employee volunteers
  • 3,250 volunteer hours
  • 18 communities served
  • 1.5M earned media reach
  • 116k social media impressions





Partnership Opportunity:
Operation Warm/Non-Profit Organizations
Company:
Operation Warm
Partner/Category:
FedEx /Logistics
Timing:
November 4th Quarter 2019
Target:
Male
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Event / Activation / Experiential
Media Elements:
Blogs
Email
Influencers / Brand Ambassadors
Online
Social Media
Other
Celebrity Appearance / Endorsement
Created On:
2020-11-30
Last Modified on:
2020-10-05
Companies Involved
Kirsten B
Kirsten B Partnerships Senior Director Operation Warm
Tuck

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