Partnership:

OPRAH CHAI TEA and Teavana

Description:
Teavana partnered with Oprah Winfrey to create a line of OPRAH CHAI TEA for the Starbucks menu. The line launched May of 2014 and for each product sold Starbucks made a donation to the Oprah Winfrey Leadership Academy Foundation.
Partnership Opportunity:
OPRAH CHAI TEA/CPG
Partner/Category:
Teavana /CPG
Timing:
May 2nd Quarter 2014
Target:
Female
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-18
Companies Involved
Tuck

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