Partnership:

Pan and Sun-Maid

Description:

Warner Bros. Entertainment and Sun-Maid have partnered for the theatrical release of PAN.  The promotion consists of an instant win game and two separate sweepstakes periods. To participate entrants simply had to visit www.sunmaidprize.com and complete a registration form to receive one entry into one of the sweepstakes drawings.  Additionally entrants can receive an instant win if they happen to be the first to play at a randomly selected winning moment.  The grand prize for sweepstakes #1 was a trip for a winner and one guest to see the PAN film premiere in New York, NY.  The sweepstakes #2 grand prize winner received a trip for the winner and a guest to go on a Warner Bros. studio tour.  Both grand prize trips included airfare, tickets, and hotel accommodations.  The instant prizes awarded were movie certificate redeemable for two movie admissions to see any film.  Entrants were eligible for sweepstakes #1 if they entered by September 15, 2015, and eligible for sweepstakes #2 and the instant-win game if they entered by October 17, 2015.   

Partnership Opportunity:
Pan/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Sun-Maid /CPG
Timing:
July 2015
Target:
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-08-10
Companies Involved
Tuck

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