Partnership:

PITCH PERFECT 2 and Schick & Skintimate

Description:

Universal Pictures together with Schick Razors partnered to promote the release of the film PITCH PERFECT 2 with a series of games and giveaways based on the film available on the Schick microsite. 

The theme is "Rock your legs" and some of the promotions include a trip to Hollywood with the "ACA-Battle" Sweepstakes; A Pitch Perfect 2 Trivia quiz giving away prizes weekly, and a special movie ticket giveaway after purchasing $10 in Schick products.

An acapella video was also created based on the film and integrating Schick products. 

Partnership Opportunity:
PITCH PERFECT 2/Theatrical
Company:
Universal Pictures
Partner/Category:
Schick & Skintimate /Health & Beauty
Timing:
May 2015
Target:
Female
Adults 18-24
Adults 25-34
Adults 35-44
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-05-26
Companies Involved
Tuck

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