Partnership:

Pokemon and Converse

Description:

The Pokemon Company and Converse teamed up to celebrate Pokemon's 25th anniversary with a stylish Pokemon-licensed footwear collection. The collection also includes apparel which launched on the Converse website on January 7, 2022.

The collaboration features classic Pokemon characters on Converse's Chuck Taylor's. Pikachu, Bulbasaur, Charmander, Squirtle, Meowth, and Jigglypuff are all featured on the shoes and apparel.

Partnership Opportunity:
Pokemon/Classic Characters
Partner/Category:
Converse /Fashion
Timing:
January 1st Quarter 2022
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults 18-24
Adults
Promotional Elements:
In-Store / Retail
Licensed Product
Media Elements:
Micro site
Online
Social Media
Created On:
2022-01-05
Last Modified on:
2022-01-28
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