Partnership:

Pokémon and McDonalds

Description:

Pokémon partnered with McDonald's on a Happy Meal promotion celebrating the 25th Anniversary of Pokémon.

The partnership allowed fans to collect 25th Anniversary Pokémon TCG Cards in McDonald’s Happy Meals. For the duration of the promotion, McDonald's Happy Meals included a 25th Anniversary Special Edition McDonald's booster pack of Pokémon Trading Card Game cards.

Each of these packs included four exclusive cards featuring all 24 first partner Pokémon from the many regions in the Pokémon world as well as the beloved Pikachu. There were standard and foil versions of each card, and all the cards had the Pokémon 25th logo. In total, there are 50 cards in this set.

Partnership Opportunity:
Pokémon/Toys
Company:
The Pokémon Company International
Partner/Category:
McDonalds /Dining
Timing:
August 3rd Quarter 2021
Target:
Male
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Branded Content
In-Store / Retail
On Pack
Media Elements:
Mobile
Online
Signage
Social Media
Created On:
2021-08-05
Last Modified on:
2021-08-09
Tuck

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