Partnership:

RATATOUILLE and Star Fine Foods

Description:
Disney and Star Fine Foods partnered to promote the DVD and Blu-Ray release of RATATOUILLE on Tuesday, November 6, 2007. Consumers who bought either one Star olive oil or vinegar, in addition to RATATOUILLE on DVD or Blu-Ray, could mail in for a $3 rebate. Consumers downloaded the rebate form available on the Star website and mailed it in along with proof of purchase. Visitors to the website could also access Star''s recipes for ratatouille and ratatouille panini.
Partnership Opportunity:
RATATOUILLE/Home Entertainment
Company:
The Walt Disney Studios
Partner/Category:
Star Fine Foods /CPG
Timing:
November 4th Quarter 2007
Target:
Preschool
Kids (6-11)
Tweens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-11-15
Companies Involved
Tuck

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